Season 12 was the full-on COVID season. It ran from October 2020 to May 2021 and you could see the pandemic's impact on everything, from the social distancing in the tank to the kinds of businesses pitching. A lot of entrepreneurs came in with products they pivoted to or started during lockdown.
The main sharks were all back: Mark Cuban, Robert Herjavec, Barbara Corcoran, Daymond John, Lori Greiner, and Kevin O'Leary. Guest sharks included Blake Mycoskie (TOMS founder), Kendra Scott, Alex Rodriguez, and Daniel Lubetzky from KIND Snacks. Lubetzky in particular made a strong impression and would keep coming back.
Some products from this season: BumpBoxx did retro-style portable speakers, Dino Don made life-sized robotic dinosaurs which was wild, Nutrafol was a hair growth supplement, and Sip & Seal made spill-proof cups. The season had 25 episodes and despite everything going on in the world, the show kept going strong.
Season 12 Episodes (2020-2021)
| # | Name of Episode | Original Air Date |
|---|---|---|
| 1 | Rumpl Blankets, Touch Up Cup, GarmaGuard, SparkCharge | October 16, 2020 |
| 2 | P-Nuff Crunch, BootayBag, GoOats, Pooch Paper | October 23, 2020 |
| 3 | Hug Sleep, The Cereal Killerz Cereal Bar, Chirp Exercise Wheel, Animated Lure | October 30, 2020 |
| 4 | Mighty Carver, Surprise Cake, JADA Spices, Flipstik | November 6, 2020 |
| 5 | Foam Party Hats, Bee d'Vine Honey Wine, Fitfighter, LiftiD | November 13, 2020 |
| 6 | Prime 6 Charcoal, K9 Mask, Moment, Pan's Mushroom Jerky | November 20, 2020 |
| 7 | The Holiball, Buckle Me Baby Coats, ODR Skis, The Toilet Timer | December 4, 2020 |
| 8 | Click & Carry, Codi Storytelling Robot, Peekaboo, Brake Free | December 11, 2020 |
| 9 | ALL33, Trophy Smack, Electra, His & Her Bar | January 8, 2021 |
| 10 | Love Is Project, Bubbly Blaster, Luna Magic, Slice of Sauce | January 15, 2021 |
| 11 | Aura Bora, Quevos, SwipenSnap, Brumachen Brewer | January 22, 2021 |
| 12 | Rule Breaker, MountainFlow Eco-Wax, Yono Clip, NightCap | February 5, 2021 |
| 13 | Jax Sheets, The Pizza Cupcake, IceBeanie, Draft Top | February 12, 2021 |
| 14 | Pashion Footwear, Souper Cubes, Byoot Company, Sienna Sauce | February 19, 2021 |
| 15 | Better Bedder, Everything Legendary, Walkee Paws, Hopscotch | February 26, 2021 |
| 16 | Simply Good Jars, Pinch Me Therapy Dough, Muff Waders, BusyBaby Mat | March 5, 2021 |
| 17 | Misfit Foods, Chill Systems, Tandem Boogie, Totes Babies | March 12, 2021 |
| 18 | NuMilk, Hairy Grabster, Mad Rabbit, Bunch Bikes | March 26, 2021 |
| 19 | StepNPull, DynoSafe, Probiotic Maker, Phoozy | April 2, 2021 |
| 20 | OpulenceMD Beauty, The Cheese Chopper, The Matte, Furzapper | April 9, 2021 |
| 21 | Truffle Shuffle, Suds2Go, Salad Sling, Larq | April 16, 2021 |
| 22 | Jiggy Puzzles, The Scrubbie, The Bumbling Bee, XTorch | April 23, 2021 |
| 23 | Grind, Creation Nation, Sneakerasers, BEERMKR | May 7, 2021 |
| 24 | Pluto, FlingGolf, FloatNGrill, The Original Stretchlace | May 14, 2021 |
| 25 | DinoDon, Copper Cow Coffee, Lit Handlers, Super Potty Trainer | May 21, 2021 |